Content Marketing

What exactly is content marketing? Content marketing refers to blogs, infographics, videos, e-mails, eBooks, updates to social media, and the content of a website.

This content is everywhere, so it is important to have a content strategy in order to align content with your business’ values, goals, and audience.



Storytelling aziendale



Strategia storytelling aziendale


Why is Content Marketing important?

Content marketing uses the word as a tool to create connections with people on an emotional level through company storytelling.

Content is the basis of the most successful marketing campaigns: through it, you will add greater value to your communication effort and have more possibilities to create a trusting relationship with your audience.





You can increase the number of your customers with Company Storytelling

Company Storytelling conversions will increase your customers because it helps the connection and education of the public and customers. It helps create trust and relationships by providing the targeted audience with the information it needs to make a well-thought-out purchase decision.


Comunicazione storytelling aziendale


Strategia storytelling aziendale online


What we offer:

Move the Elephant helps companies to develop an effective and sustainable marketing strategy over time. We offer a clear service that allows our customers to make the right choices by selecting a powerful content.

We can improve your business by offering the following:

  • The development of a content marketing strategy related to the reference market
  • Creation of relevant content that converts, on any type of channel: video, eBook, blog articles, webinars, company storytelling
  • Positioning and distribution of contents – digital PR
  • Digital content development and presence on all social media channels – Facebook, Instagram, Twitter, YouTube
  • Analysis and measurement of performance
  • Advice on the technologies and tools to be used


OUR APPROACH

Before proceeding with a content marketing activity, it is important to understand the process of an effective communication campaign. As a freelance marketing group specializing in the development of social, sustainable, ethical and innovative international brands, we want to build a positive human relationship with those who decide to use our services and rely on us.


market analysis

We'll analyze and assess the reference market to increase your conversions with quality content.

Content writing & Editing

We create content based on the individualized strategy for the particular project, whether it is blog articles, infographics, case studies, videos, website content, or the like.

Distribution of contents

Thanks to our network of contacts and the wide knowledge of different channels, we distribute the created contents to your targeted audience.

Maintenance & updates

We update your website by removing old images and links by replacing them with new ones. We will update sector contents to give freshness to company storytelling.




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