The Importance of Logo Design for Business

Your logo should best represent your company or your project. The logo should be immediately remembered by those who see it and it should be imprinted on your products, on your business card, and on your website.

Your logo tells the world that you are the owner of that brand. It will show your potential customers who are you and how the products or services will benefit them.

Even if the brand name is not visible on the logo’s design, 99% of people would be able to recognize an important brand without seeing the name written inside the logo.




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We'll help you create your business logo


The logo that distinguishes your products or services should be carefully designed to attract, interest and stimulate the curiosity of your potential customers.

We will create a logo that perfectly communicates the benefits of your products or services.


Attractive

We create logos with an attractive design that can stimulate people's curiosity.



Recognizable

The logo must be immediately recognizable so your potential customers will associate it with you or your business.



Responsive

Your logo will be visible in the correct way on all devices on the market, including tablets and smartphones.





Stand out from competitors

There are some clichés that are used to represent a certain activity. Look at pizzerias, for example. How many restaurants have you seen with a logo showing a mustachioed Italian chef with a white hat and a large smile? A lot, right? This should be avoided because a logo should distinguish yourself from all the others.



brand awareness logo creation


ikea logo brand awareness



Brand Loyalty

Often, companies decide to redesign their own logo to update their look or reflect some other business change. Consumers may feel betrayed by these changes, that’s why brand loyalty should be promoted in an appropriate way with all companies.

An easily recognizable and familiar logo is the most optimal solution for building brand loyalty.




OUR APPROACH

Before proceeding with a business logo creation activity, it is important to understand the process of an effective communication campaign. As a freelance marketing group specializing in the development of social, sustainable, ethical and innovative international brands, we want to build a positive human relationship with those who decide to use our services and rely on us.


PREVIOUS LOGO ANALYSIS

We analyze your old logo or the current one and find a way to improve it in order to make it more recognizable in the eyes of consumers.

STRATEGIC PLANNING

We present our strategy of creating the company logo by following all the wishes of the customer.

DESIGN OPTIMIZATION

We’ll create a simple, attractive design that is able to bring more consumers to your products or services.

DETAILED REPORT AND ANALYSIS

We routinely analyze our research and data. We verify our results with our clients by sending them detailed reports. We optimize the results to ensure the success in the best and shortest time possible.





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